Use this simple 8 point website checklist to ensure your site achieves the best possible results online:

1. Is your phone number displayed prominently on the top right of your website?
   - This is a key spot for your website visitors to take action and contact you.
   - Important for persuading and enabling customers to easily contact you.
2. Is your physical practice address in the footer on every page of your website?
   - This is very important for Google local search.
3. Do you have a site map on the footer on every page of your website?
   - This is important for Google.
4. Is your website modern and uncluttered?
   - Important for Trust and Credibility.
5. Is your current website easy to navigate and find the relevant information?
   - The easy usability of your website directly impacts the number of conversions.
6. Does your website include a Call To Action?
   - Make it clear what you want people to do:
      - BUY NOW
      - BOOK AN APPOINTMENT
7. Does your website have a prominent position in Google for local searches?
   - Potential new buyers are searching Google.
   - Google gives a preference to local business close to the area where the searcher is located.
9. Is your website responsive? (automatically adjusting for perfect viewing on a mobile phone)
   - Google reports over 50% of all website page views are now on a mobile phone.

Your website is your best opportunity to attract new customers.  So make sure your site can be found,  is user-friendly,  clearly provides all the information about your business, services, products.

To your success,

Luke Hayes

www.LukeHayes.com.au
Web Marketing Strategy